IAMAI Launches Search Markeitng Course

IAMAI, in association with GutsGo, is launching a Search Marketing course.

It is IAMAI & GutsGo promise that, after completion of the course as per the required standards, a participant of Search Engine Marketing course, will be capable in handling large complex SEM Campaigns.

GutsGo is primarily responsible for designing, developing and delivering the PPC Course. IAMAI, on the other hand, is responsible for the much needed Industry Interaction, and to set the standards for the course outcome.

GutsGo's team are seasoned SEM Professionals and have handled large global campaigns on Google's AdWords, Yahoo!'s Panama, Microsoft's erstwhile AdCenter and almost all the other English-based 3rd Tier Search Engines.

Who can do this SEM Course?

  • Any marketing professional, who uses Google AdWords, or search engines,
  • Any web marketer, who wants to enhance his professional prospects,
  • Any Entrepreneur or affiliate marketer, who wants to use search Engines,
  • Any individual / Beginner, who wants to build a career in Digital Marketing.

Pre-requisites for the SEM Course

  • Prior Knowledge of Marketing.
  • Prior Knowledge of Advertising.
  • Able to use webmail & browse the web
  • A curious mind & passion for Web
  • Should have access to a PC & Internet

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If you are interested to register for our GutGo's PPC Course, please click on Interested in PPC

Scope & Structure of SEM Course

The Search Marketing Course covers the top 4 search engines, viz., Google, Yahoo!, Bing and Ask. But primarily would use Google Adwords Application to teach the SEM Concepts and their application for a campaign.

The SEM Course Structure and Pedagogy will have Classroom Module (56 Hours) and Project Module 60 Hours), besides the self paced study (96 Hours needed). The learning will be driven by live and semi-live projects and assessed through regular and rigorous tests & quizzes.

When they complete the course as per the standards set by GutsGo & IAMAI, each participant will be certified by IAMAI, as "Search Engine Marketing Professional".

Course Fees

GutsGo’s SEM Course Fee is Rs. 40,000 excluding service tax. This fee includes search engine spends (Min Rs. 2000 to Max Rs. 10000) for the live projects.

GutsGo's SEM Course Duration & Schedule

The WeekEnd Batches are 10 Weeks in Duration. The WeekDay Batches are 8 Weeks in Duration. Each day of instruction will be 4 hrs.

  • Dates: July 18, 200 - Sept 21, 2009 | Venue: 406, Ready Money Terrace, 167, Dr Annie Besant Road, Mumbai – 18 | Days & Timings: Sat & Sun, 10 AM-2 PM

WeekDay Next Batch

  • Dates: July 27, 200 - Sept 18, 2009 | Venue: 406, Ready Money Terrace, 167, Dr Annie Besant Road, Mumbai – 18 | Days & Timings: Mon, Wed & Friday, 10 AM to 2 PM

If you are interested to register for our GutGo's PPC Course, please click on Interested in PPC

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